02 // Intelligence
Answer Engine
Optimization.
When people ask ChatGPT, Gemini, or Google AI Mode a question, the answer names a handful of businesses. We structure your site, data, and content so yours is one of them — and so what the AI says about you is accurate.
What's Included
AEO Services
AI Visibility Audit
We ask ChatGPT, Gemini, Perplexity, and Google AI Mode the questions your customers ask — and document whether your business shows up, how it's described, and who gets cited instead.
Schema & Structured Data
Organization, LocalBusiness, Service, FAQ, and Article markup that tells machines exactly who you are, what you do, and where.
Entity Consistency
Your name, address, phone, and profiles aligned across your site, Google Business Profile, directories, and social accounts, so AI systems see one trustworthy business.
Answer-First Content
Pages restructured so the direct answer comes first, followed by the detail — the format AI systems extract and quote.
FAQ Architecture
Real customer questions turned into clear, marked-up answers across your service pages.
Agentic Browsing Compliance
Your site checked against Lighthouse's Agentic Browsing audit so AI agents can navigate it, read it, and complete tasks on it.
AI Crawler Access
robots.txt, llms.txt, and CDN settings reviewed so AI crawlers aren't accidentally blocked from the pages you want cited.
Citation Targeting
Content built around the specific questions where you want to be the named source, with the evidence and specificity AI systems look for.
Measurement
AI referral traffic separated out in GA4, plus repeat prompt testing, so you can see whether visibility is actually changing.
See how AI
sees you.
We'll ask the AI assistants your customers use the questions they actually ask — and show you whether your business is named, how it's described, and who gets cited instead.
- Answers checked across ChatGPT, Gemini, Perplexity, and Google AI Mode.
- A plain-language summary of where you show up and where you don't.
- The first fixes we'd make, in priority order.
Request an AI visibility review
Send us a few details and we'll follow up with what AI systems currently say about you.
Common Questions
FAQ
What is Answer Engine Optimization (AEO)?
AEO is structuring your site's data and content so AI systems like ChatGPT, Gemini, and Google AI Mode can find, understand, and cite your business directly in their answers.
Does AEO replace SEO?
No. AEO builds on SEO fundamentals — crawlable pages, clear structure, and trustworthy signals. The difference is writing and marking up content so it can be extracted and cited, not just ranked.
How do you measure AI visibility?
We track AI referral traffic in Google Analytics and run the same set of customer questions through AI assistants over time to see whether your business is mentioned and cited.
AEO Decoded.
A field record of Answer Engine Optimization, hosted by Gary Crossey. Every episode tests how websites actually earn citations from ChatGPT, Perplexity, and Gemini — and reports what holds up.
Tested principles and results — not theory.
From the Journal
Related reading
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Read post →Get cited, not skipped.
Tell us about your business and the questions your customers ask. We'll check how AI systems describe you today and scope the work.